Ever heard of Polaroid? Yes, it is the same company that has been making cameras since 1948. And it seems like it is time for the brand to step into the world of audio.
The photography giant is here with four all-new Bluetooth music speakers. And to ensure that you have enough music to listen to, Polaroid has brought out an ‘experimental’ music discovery service, which goes by Polaroid Radio.
So, what did Polaroid do to make the Bluetooth speakers stand out? Well, being a camera manufacturer that has been around for a century, Polaroid has added its unique touch to the speakers.
All the units have a retro vibe to them. Wondering how did the brand manage to offer speakers such as that?
The speakers are lots of funky and vibrant colors to them. And when it comes to the design, the brand has opted for a form factor that is pretty similar to the boomboxes found in the 90s.
That said, the four Bluetooth speakers, P1, P2, P3, and P4, scale up in terms of price and size. And with the increment of the size, the portability factor drops down a little from one Bluetooth speaker to another.
All the speakers have a thoughtful design, allowing the user to move them around easily. On that note, the brand did not go balls to the walls with the components.
However, the brand does assure that you can get up to 10 hours of runtime with the P1 and 15 hours with the rest.
So, even though the components might not be that high-end, the battery life is pretty much unbeatable.
For charging, Polaroid has utilized a USB-C port, which is pretty much in line with the current standards. And all of the speakers will bundle with a cable. So, you will not need to worry about getting a separate charging cable.
In addition to the speakers, the brand has introduced its radio service. Found within the web or Polaroid music app, the radio service does not rely on algorithms. That is one of the things that makes the service different from the streaming giants such as Spotify.
Instead, the brand is claiming that the service “puts radio back in the hands of real people.” In other words, the tracklist will be created by humans.
From what that information conveys, it seems like the radio service will be a fleshed-out version of curated playlists on Apple Music.
However, the difference here is that the brand offers five different stations that are ad-free and totally free of charge.
Slava is a man of mystery and no-one seems to know exactly where he is at any point in time. When he isn't enjoying writing about all things audio and technical he can be found researching his next project of interest. The man never rests.